Tuesday, May 10, 2011

Fashionable Ama from Ethiopia

Ama is a lady from Ethiopia with beautiful earrings. She made them her self by using the luggage tags of Turkish Airlines. On a lucky day she went to the market and a Turkish tourist wandering there took a photo of her and then sent it to Turkish Airlines...

Then she became the new star of the company and played in the recent commercials. Considering that Kevin Costner, Manchester United Football team, Caroline Wozniacki and Kobe Bryant were the previous faces of the company, its a pretty big accomplishment for Ama, and I just love the commercial and the sweet story behind it.

You can watch it from here:

and at the end, take notice how the whole family singing the jingle. Its very sweet...


  1. Wonderful story, great commercial! Thanks for sharing it with us, Turquoise Diaries!

  2. Interesting story .I like her smile .Thanks for sharing T.D.

  3. Charming! I hope Turkish Airlines paid her well and helped her village too.

  4. Such a great story - thank you !

  5. I'm hopeful that Turkish Airlines paid her as well as they paid Kobe Bryant. It is beautiful to see her and her life.

  6. that is SO cute and she is gorgeous!!
    ~laura xx

  7. She's beautiful! Isn't it amazing how wonderful life can be?

    Thank you for this post.

    Joey from Texas

  8. Aww, this is so sweet and touching!

  9. The tourist who took the first photo is Levend Iskit, a fellow author of



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